Firebase push features

Firebase push notification campaigns

Run push campaigns on top of Firebase Cloud Messaging with audience filters, AI copy, A/B tests, send history, and retargeting.

The problem

Direct FCM sends are usually scripts or backend endpoints. That works for transactional alerts, but campaigns need drafts, targeting, copy variants, history, and a safe way to repeat or follow up.

How Pushbrain helps

Pushbrain turns FCM into a campaign workflow. Create a message, pick an audience, generate copy options, test variants, send through Firebase, and review performance in one place.

  • Campaign dashboard for Firebase-first products
  • Audience filters by platform, environment, permission, and activity
  • AI suggestions for fresh notification angles
  • Send history with delivery and open/click context

Campaigns, not raw sends

A campaign is more than a POST request. It needs a named goal, an audience, copy, timing, and later analysis. Pushbrain stores those decisions so teams can learn from previous sends.

Built for small teams

The product stays push-only and Firebase-first, so small SaaS teams do not have to adopt a full lifecycle marketing platform just to run better push campaigns.

Questions

Can Pushbrain replace my Firebase campaign scripts?

Yes. Pushbrain handles the campaign dashboard, send API, token batching, pruning, scheduling, and history while FCM remains the delivery layer.

Can I A/B test Firebase push campaigns?

Yes. Pushbrain includes push A/B testing with significance checks instead of forcing an early winner.